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Selling a home in today’s competitive market requires effective marketing strategies and the resources to implement them. The Heaps Team's Residential Marketing Plan assures your property maximum exposure with full-color property brochures, consistent advertising and direct mailings, property tours and Open Houses, and one of the most widely-visited real estate websites in Southwest Michigan.
Step 1: Prepare Your Property For Sale
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Understand your real estate goals
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Establish a competitive price for your home
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Identify profitable home improvement opportunities
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Staging done by professional home stager
Step 2: High-Impact Marketing Materials
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High-quality professionally taken digital photography of your home
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Full-color property brochures of your home designed by professional advertising agency
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Full-color postcards of your home
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Distribute materials at all showings, open houses, public venues, and via direct mail
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Market financing options including zero down payment loans
Step 3: State of The Art Technology
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Immediately place your home on Multiple Listing System (MLS)
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Place online photos on all web sites
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Immediately list on BerrienCountyHomes.com and National sites such as realtor.com and over 40 others
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Leverage our in-house systems for fast-response marketing
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Daily automated prospect matching
Step 4: Consistent Media Advertising
Step 5: Showings and Open Houses
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Help you prepare your home for showings
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Provide high-impact marketing materials
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Schedule your home for an open house
Step 6: Follow-up Quickly and Consistently
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Immediately respond to all leads
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Update you on showing feedback and current market conditions on a regular basis so you are never wondering what is happening with your home sale
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Encourage serious buyers to make serious offers
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Facilitate the closing process to ensure a successful, competitively priced, stress-free sale
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Follow-up after sale consultation to ensure all of your needs have been met
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